[Rover]

... though theirs is image stabilized.
https://www.dpreview.com/news/2343492134/canon-rf-16-28mm-f2p8-zoom-budget-announcement
$1150, collapsible, no red ring (=no hood included), but some basic sealing.
My take: sounds like a DOA with the 14-35 available for not much more, except for someone who is desperate for f/2.8 but does not want to pay 2x the price for the 15-35. Then again, how good f/2.8 is going to be on a "cheap" (in Canon terms, that is) UWA is another question.

[Klaus]

I suppose they want to have something Sony G-class-ish with these new f/2.8 lenses.

[tonyadams]

That was an interesting move by Canon. It feels like a Sigma-style budget play, but with the bonus of IS. At $1150 and no red ring, it's targeted at a different crowd than the L-series users. The collapsible design is convenient, but I wonder about long-term durability and optical quality wide open at f/2.8. For landscape or architecture, I’d still lean toward the 14-35 for the flexibility and proven L-series performance. But for video shooters or event work needing that fast aperture in a lightweight form, this might fill a niche.
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