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Forums > Back > Fuji to join mirrorless market with own system in spring 2012
nandadevieast
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#19
10-06-2011, 03:04 PM (This post was last modified: 10-06-2011, 03:06 PM by nandadevieast.)
[quote name='Klaus' timestamp='1317881361' post='12154']

Why should they go for a niche in a market that has an overall share of 10% ? They would be stupid.

[/quote]



These premium/flagship products build equity for the company...and then the perception trickles down and helps sell the low-end products.



Before x100, nobody believed in them, they have been also-ran. After one groundbreaking piece of tech, people trust the brand and they are in the limelight.
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Fuji to join mirrorless market with own system in spring 2012 - by nandadevieast - 10-06-2011, 03:04 PM

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