[Klaus]

Hi guys,

 

you know I'll rain on Canon's parade again... I'll spit, you've been warned ;-).

 

By itself, the 100D is kinda cool....

 

But then, ... it kinda sends a weird message to the EOS M folks in my opinion. I like to imagine that Canon top executive have put two design teams to compete against each other, as an incentive to boost productivity in these darker times !

So,

-They have spend ressources making a 43rd edition of the 18-55 lens (looks good on MTF, though) that is actually a tad longer than the old one. Lenses that people mostly don't buy separate, so it's really making this other one for a "video line" weirdly competing with their EOS M ? OK, other bodies will be bundled with that lens.

-They have spend ressources making a mk II hybrid sensor of a sensor basis I guess is the good old and aging 18mp sensor.

-They go for a mirror box, dog slow continuous, ...

-and last but not least it is expensive at £799/799$- we'll see street prices. Still, launch price puts everything into perspective. If it was cheaper... but any next gen MFT (think *cheap* panasonic follow up to the *cheap* G5?), Fuji or SONY (still a bit expensive though), with hybrid AF will probably compare very well.

 

Ok, enough bashing, I guess I just can't see why Canon still crams a mirror box into this kind of size reduction effort while they just released an EOS M. Probably a cost mastery exercise?

 

PS.: Also interesting, the backward thinking :

The mirrorless boys add phase detection pixels to help AF in every situation.

The mirror boys add phase detection pixels to help AF in video mode, but also have an oldie AF sensor (their bloody ancestral diamond shaped 9 zone AF with a cross sensitive center zone).

 

Well, looking at the comments out there, the EOS M was probably a sales disaster.

The double lens kit costs just 550$ after cash back locally now - seems as if they are desperate to reduce the produced stock.

 

It's interesting that mighty Canon may have missed the window of opportunity.  The rise of the mirrorless systems is/was inevitable. Releasing a half-hearty product with no unique selling point in a near-mature market was a doomed approach - and fortunately I didn't even bother. 

 

Well, maybe they'll give it another try - they will have to eventually.