10-16-2013, 02:31 AM
Sony's pricing strategy is fairly obvious.
They attract customers with comparatively low kit prices and then they are ripping off with the accessory & lens prices.
I reckon they learned this from the printer business. Thus customers have to invest a bit to get something attractive. On the long term it hurts because you are locked in but you don't want to part since your initial investment was too high to just switch horses.
They attract customers with comparatively low kit prices and then they are ripping off with the accessory & lens prices.
I reckon they learned this from the printer business. Thus customers have to invest a bit to get something attractive. On the long term it hurts because you are locked in but you don't want to part since your initial investment was too high to just switch horses.