[mike]

To me, this seems analogous to the old Pentax SLRs and some Nikon's too, with the focusing motor built into the body. Except instead of the Focus motor being in the body, it's in a barrel and you interchange lenses by inserting them inside the barrel.

Curious to see how it will be sold. As a complete kit? Or individual pieces? What will you pay most for, the barrel or the lenses? I'm sure regardless of actual manufacturing costs some actuary is figuring out the best way to optimize profits.